SMB.co Raises $1M in Pre-Seed Funding to Make Small Business Transitions Easier and More Accessible

Brit Karel
Brit Karel
July 8, 2025
SMB.co Raises $1M in Pre-Seed Funding to Make Small Business Transitions Easier and More Accessible

We’re excited to announce that SMB.co has closed a $1M pre-seed funding round, led by Collide Capital and supported by Fireroad Ventures.

This funding moves us closer to our mission of making small business ownership more accessible and helping entrepreneurs build thriving businesses that leave a legacy in their communities.

With a transparent, data-driven marketplace, SMB.co empowers small business owners, buyers, and brokers to streamline transactions - from early valuation to final transition. This investment will fuel the growth of our platform and equip the small business ecosystem with robust resources for every stage of the business journey.

Key Highlights:

  • $1M Funding Round: Led by Collide Capital, with participation from Fireroad Ventures.
  • Mission-Driven Platform: To make small business ownership accessible for everyone, empowering millions of entrepreneurs to build, grow, and leave lasting legacies in their communities.
  • Innovative Approach: Inspired by platforms like Zillow but reimagined for small business ownership and acquisition, supporting smooth transitions and long-term business success.

"The process of buying and selling a small business is notoriously complex and opaque,” said Joe Brown, CEO of SMB.co. “We’re reimagining those transactions from valuation to exit so the small businesses that characterize every community transition their local legacies to capable buyers. This round will accelerate our progress, bringing both owners and buyers onto the marketplace."

We’re grateful for the support from Collide Capital and Fireroad Ventures and excited to bring even more resources to the small business community. Thank you to all who believe in our vision of empowering small businesses across the country!

Quotes from Our Partners:

  • "SMB.co is creating a category of its own, combining the latest technology with a human-centric approach to small business transactions," said Aaron Samuels, Founder & Managing Partner at Collide Capital. "Their focus on value creation, transparency, and owner growth before exit makes them a true game-changer in the space."
  • "SMB.co's team history building technology for small businesses and the looming 'silver tsunami' are the combination of team, market conditions, and alignment with our platform thesis we look for in pre-seed investments,” said Tim Metzner, CEO at Fireroad Ventures. “We are enthusiastic about the future of SMB.co and happy to be alongside the Collide team supporting Joe, Mike, and Brit."

Ready to explore buying a business? Get started now.
Ready to grow or sell your business? Claim your business today!

SMB.co is building a modern marketplace tailored for small business buyers, sellers, brokers, and partners. With innovative tools and transparent processes, we empower small businesses to build, grow, and transition their legacies with confidence. Stay tuned for more updates as we roll out new features and deepen our commitment to the small business community!
Brit Karel
Brit Karel
Cofounder & CMO

Brit is the Cofounder and CMO of SMB.co, where she leads the company's mission to make small business ownership accessible to everyone. Before cofounding SMB, Brit built and scaled marketing engines at high-growth B2B SaaS companies, but it was her firsthand experience watching small business owners struggle to find buyers and navigate exits that sparked the vision for SMB. She cofounded the company alongside Joe Brown and Mike Hillenmeyer to give independent buyers and sellers the tools, data, and support that were previously only available to private equity firms. A certified leadership coach, Brit is driven by the belief that the next generation of entrepreneurs should have a real shot at owning the businesses that power local communities.

Start building your next deal today.

Join thousands of owners, buyers, and advisors using our platform to discover opportunities and close smoother transactions.